Oklahoma City, OK - April 21, 2026 - LIV Golf today announced Smash GC will officially rebrand as OKGC, establishing Oklahoma as the team's home market and marking the first time a LIV Golf franchise is directly aligned with a U.S. market.

The newly rebranded team will make its competitive debut at Maaden LIV Golf Virginia as part of the 2026 season, bringing its Oklahoma identity to the national stage.

The move represents a significant step in LIV Golf's strategy to connect its teams to home markets, creating stronger identities and deeper relationships with fans, partners, and communities. OKGC highlights the growing impact of localized team identities within the LIV Golf franchise model.

OKGC will be led by Oklahoma native, team captain, and 2023 LIV Golf Individual Champion Talor Gooch, one of the most accomplished players in LIV Golf history and an Oklahoma State University alum.

"This is incredibly meaningful to me. Oklahoma is where I grew up and where I learned how to compete," said Gooch. "To now represent this state through OKGC and bring that identity with us around the world is something I'm really proud of."

The OKGC identity is rooted in the spirit and symbolism of Oklahoma. At the center of the mark is a bison, representing grit, resilience, and strength. The number 46 honors Oklahoma as the 46th state, while a star anchors the identity as a nod to the American heartland.

"This is an important step in the continued evolution of our team model," said Katie O'Reilly, EVP and Head of Team Business and Operations at LIV Golf. "OKGC represents the next step in bringing localized team identity to the United States."

By establishing a foothold in Oklahoma, LIV Golf is creating new opportunities for partnerships, merchandise, fan engagement, and player recruitment while maintaining its global competitive structure.

The team launches with pillar partners NOBULL and EdgeConnex, highlighting strong commercial interest and regional alignment.

The OKGC brand reflects values of grit, forward momentum, and belonging, which will be carried across uniforms, merchandise, content, and marketing throughout the 2026 season.

About OKGC
Built on grit and grounded in Oklahoma, OKGC represents a team that earns everything, never given, always taken through hard work and resolve. Led by hometown hero and Oklahoma State alum Talor Gooch, the team carries the pride, toughness, and relentless spirit of the region onto the global stage.

The Bison - Oklahoma’s state animal - stands at the heart of the identity, a symbol of strength and resilience, known for running into the storm while others turn away. Marked with 46, a nod to Oklahoma’s place as the 46th state, the badge is a constant reminder of where we come from and what we represent. Rooted in red dirt and driven by discipline, OKGC doesn’t chase recognition, they earn it. This is more than a team. It’s a standard. This is OKGC.

Instagram: Official OKGC
X: Official OKGC
YouTube: Official OKGC
Facebook: Official OKGC
TikTok: Official OKGC

About LIV Golf
Now in its fourth full season, the LIV Golf League features 13 teams competing for both an Individual and Team title at premier golf courses across the globe. As the world’s golf league, LIV Golf features 57 players from 21 different countries competing across 10 countries and five continents. The League is constantly innovating to set a new standard in sport and redefine the fan experience through the lens of music, culture, and entertainment, while growing the game of golf for a new era of players and fans around the world. Headquartered in New York and London, the League holds events in cities across Asia, Australia, Europe, the Middle East, North America, and Africa, with broadcasts reaching nearly one billion households in more than 200 international markets and territories. LIV Golf was designed to expand the sport on a global level, bring new audiences to the game, create new value within the golfing ecosystem, and enhance the game’s societal impact far beyond the course through the League’s Impact & Sustainability efforts.

In 2022, LIV Golf launched The International Series, which features elevated events in world-class destinations. Co-sanctioned by LIV Golf and the Asian Tour, these events offer a pathway for leading professional and amateur golfers from around the world into the LIV Golf League and the Majors.